The journey of Mauricio Cerizza's family into the world of perfumery begins in 1946 with the creation of the EMA company in Milan. Ten years later, his father Aurelio opens a branch in Imperia, where he distills and extracts natural products: jasmine, rose, orris, ylang-ylang, sandalwood, lavender and other precious raw materials. As a child, visiting his father's company, Maurizio was fascinated by the distillation tools and the security chamber where the most precious absolutes were kept.
His mentor in training was René Ricord, professor at the first Roure Perfumery School. Ricord was the assistant of Jean Carles, the great perfumer who founded the Roure school in 1946 and created a teaching method based on the memorization of fragrances and their classification into 15 olfactory families. This method was never patented, so it is available to everyone. He defended that a perfume is first born in the head of the perfumer and can be "written" on paper even before mixing any essential oil.
The perfumer is essentially "an artist who has to use raw materials as a painter uses colors and a musician uses notes, first imagining combinations and then realizing them."
