Not a Perfume

Along with the current minimalist trend, Not a Perfume follows suit, adding extreme edge, irreverence and conceptual features to deliver a true art form. It has entered a new form of perfumery.

With Not a Perfume you get exactly what you want from the scent: it doesn't evolve; It is not a composition, but a particular fragrance that is very strong and long-lasting on the skin. Like the white packaging in which it is presented, its composition is fresh, clean and clinical.

As the name says, it is not a perfume as we are used to because it is made up of a single synthetic ingredient, ambroxan, which is a molecular creation developed by Firmenich in the 50s to replace ambergris, a very rare natural secretion of the whales. It is usually used as a background note in the composition of perfumes, although its smell is curiously far from its original inspiration.

This concept by Romano Ricci is a modern fragrance, 100% synthetic and created without allergens.

recommended occasion

Spring, summer and fall

Day

Grades

Departure notes

ambroxan

heart notes

ambroxan

base notes

ambroxan 

What is a decant?

It is the original perfume extracted by us from its bottle to a 3, 6 or 10ml atomizer.

This allows you to test it with ease on your skin, feel the aroma and see how it behaves in terms of yield and sillage.

The decant is ideal for taking your perfume on a trip, as well as you can use it to reapply it throughout the day.

*Each ml allows about 12-15 sprays.